Cho Hae-Joang examines managine and newspaper articles using discourse analysis to reveal three distinct perspectives in relation to the Korean wave. . . . Read more at Public Circulation!
Tag: globalization
“The Globalization of K-pop: Korea’s Place in the Global Music Industry,” Ingyu Oh
Ingyu Oh challenges approaches to Korean popular music based on cultural hybridity by arguing that the globalization of K-pop involves modifying musical content from Europe and other locations into Korean content and redistributing it to global audiences. In doing to, it occupies a void between Western and East Asian music industries. . . . read more at Public Circulation!
